An auction to remember: all seven members' outfits topped the bidding

The jersey Jimin wore during BTS's performance at the FIFA World Cup final sold at a charity auction for $110,000, roughly 159 million won. That made it the single most expensive item in the whole auction, tying with the official match ball from the final.

BTS performed at halftime of the final, played on July 19, 2026, at MetLife Stadium near New York, where Spain and Argentina faced off for the title. It was the first-ever halftime performance at a World Cup final, and the group performed Dynamite. Shortly after the tournament wrapped up, auction house Christie's ran a week-long online auction called One Goal, with proceeds going to a fund for education and access to football for children from underprivileged backgrounds around the world. Alongside sports memorabilia, the auction also featured pieces of clothing the performers wore at halftime.

Jimin's jersey, specially designed for the performance, sparked a genuine bidding frenzy. Christie's had estimated it at $3,000 to $5,000, but bids blew past that estimate on the very first day, eventually reaching $110,000. The official match ball from the final fetched the same amount, putting the two items at the top of the entire auction, ahead of pieces belonging to numerous global stars and athletes also featured there.

But the story isn't just about one member. All seven left their mark on the auction, with the other members' items bringing in sums plenty of standalone auctions would be proud of. V's scarf and Jungkook's jacket each sold for $46,200, SUGA's pants for $33,000, j-hope's gloves for $28,600, RM's boots for $19,800, and Jin's belt for $16,500. Added together, the seven members' items brought in $300,300.

That figure is especially striking set against the overall result. The whole auction raised $652,630, with bidders taking part from 24 countries. That means BTS's items alone accounted for about 46 percent of everything raised, nearly half the entire event's total.

What gives the story its weight is the purpose behind it. All the proceeds go toward education and sports for children who need it most, so the high prices fans were willing to pay ended up turning into concrete help. The group's popularity translated directly into funds for a good cause this time, and a share of nearly half the total makes clear just how much attention, and how much good, that one performance brought with it.